Direct Mail Printing : Loyalty Marketing

Client:                  Marriott Hotel

Name of Piece:    East Region Direct Mailer - Loyalty
                             Marketing

Industry:             Hotel

Project:                Direct Mail Printing Loyalty Marketing

Finished Size:           6.125" x 11"

Type of Paper:          80# Novalith Dull Cover and 80# Novalith Dull Text

Printing Process:     Commercial Offset Printing

Number of Colors:   5/5

Coating:                    Satin Aqueous Coating

Binding:                     This piece was a self mailer that was cut, scored, and                                               folded with a piece inserted inside.

Special Features:

Marriott designed an intricate direct mail piece with several cross line up features that needed to be carefully planned. The binding insertion and the cross page line ups were extremely important. This job also mailed so mailing requirement were also carefully followed. The direct mail piece was fugitively glued to enhance the look of the piece.